Should You Use A Content Mill?
Content mills are not new. They are, however, new at dominating the SERPs. I’ll restate that another way.
There was a time long ago (like in the late 1990s) when there were two types of content. There was the high quality content that you’d find on any A-list website and there was less-than-stellar content. Some of that less-than-stellar content was produced by freelance writers or people who wrote SEO content for others to profit from.
In those days the ratio of quality content to the other kind was pretty even. But today, the less-than-stellar content seems to have taken over some corners of the web while quality content struggles to stay afloat.
It doesn’t have to be that way.
There really are just two (legal) ways to acquire quality content for your website.
- You can write it yourself
- You can hire someone to write it for you.
If you hire someone to write your content for you then you’ll still be responsible for its quality. What guidelines do you have for that? If you have none then you’ll have to accept the guidelines of you content provider. Will it be quality content?
This is where webmasters who cannot write themselves can end up in a quandary. If you hire a budget writer then you’ll likely get budget content. For the high quality content you need to spend some money. And there’s the rub. Can you afford the quality content?
This is ultimately your decision to make, but don’t make it blindly. If you want your content to shine then you need to hire a quality content provider.
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