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6 Ways To Use Images For Marketing Online

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Online marketing is a multimedia enterprise. Some small businesses do it effectively while others struggle day to day. To truly be effective at marketing online, youโ€™ll need to learn how to use images effectively. Here are 6 ways you can use images for better online marketing.

  1. Turn them into infographicsย โ€“ Infographics are popular right now, and theyโ€™re effective. Use eye-popping images with statistics and a powerful message to highlight key talking points and drive your target market to take action.
  2. Create shareable memesย โ€“ On Facebook, Google+ and other social networks, memes get people talking. Your images with just a few choice words can give people something to talk about.
  3. โ€œLook insideโ€ photosย โ€“ Show people on your social networks what goes on in your business โ€œbehind the scenes.โ€ Take photos of your customers and employees interacting and doing their thing. Then post them on Facebook, Google+, and Pinterest.
  4. Make them Pinteringย โ€“ Take cool photos and share them on Pinterest. Watch them go viral.
  5. Add them to your blog postsย โ€“ Your blog posts will become a hundred times more interesting with images that draw readers in. Pick the right images and youโ€™ll get more readers, more traffic, and more interaction.
  6. Liven up your Timelineย โ€“ Your Facebook Timeline is the place people go to see what youโ€™re all about. Make it easy for them. Give them images to look at and theyโ€™ll stay longer and interact with you. With the proper Facebook engagement, youโ€™ll be the life of the party.

You make your online marketing better with images in many formats. So why not take advantage of the opportunity?

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